City Report · September 2026
We tested the websites of 256 Indian web design and SEO agencies
Not one passed all nine checks. The median site passed 6 of 9. The most common shortfall was basic security headers such as HSTS: 82% fell short, and 11% failed it outright.
The findings
How good are the websites of Indian web design and SEO agencies?
We collected 265 agency homepages from search results in 11 places, each counted once, and 256 of those sites answered. Not one passed all nine checks. The median site passed 6 of 9. 6 sites, or 2%, failed four or more checks outright.
| Checks passed | Sites | Share |
|---|---|---|
| 9 of 9 | 0 | 0% |
| 8 of 9 | 10 | 4% |
| 7 of 9 | 42 | 16% |
| 6 of 9 | 80 | 31% |
| 5 of 9 | 69 | 27% |
| 4 of 9 | 38 | 15% |
| 3 of 9 | 12 | 5% |
| 2 of 9 | 2 | 1% |
| 1 of 9 | 3 | 1% |
| 0 of 9 | 0 | 0% |
City by city
Which Indian city's agencies scored best?
No city had a single agency site pass all nine checks. The weakest area is where the most sites in that city fell short, speed left out.
| City | Sites | Median | Weakest area |
|---|---|---|---|
| Mumbai | 25 | 6 of 9 | Basic security headers such as HSTS, 100% |
| Delhi | 28 | 5 of 9 | Mobile image and zoom settings, 89% |
| Bengaluru | 22 | 6 of 9 | Basic security headers such as HSTS, 91% |
| Chennai | 24 | 6 of 9 | Basic security headers such as HSTS, 83% |
| Hyderabad | 16 | 6 of 9 | Technical SEO basics such as titles, descriptions, canonical tags and alt text, 75% |
| Kolkata | 25 | 6 of 9 | Technical SEO basics such as titles, descriptions, canonical tags and alt text, 88% |
| Pune | 18 | 6 of 9 | Basic security headers such as HSTS, 83% |
| Ahmedabad | 24 | 5 of 9 | Technical SEO basics such as titles, descriptions, canonical tags and alt text, 88% |
| Jaipur | 26 | 5 of 9 | Basic security headers such as HSTS, 81% |
| Panchkula | 30 | 5 of 9 | Basic security headers such as HSTS, 93% |
| India-wide search | 18 | 5 of 9 | Mobile image and zoom settings, 94% |
How was this measured?
For each city we took the homepages of the web design and SEO agencies that appeared in that city's search results in September 2026, plus a national search. A site that turned up in more than one city is counted once, under the first. Each homepage was fetched once and put through the same nine checks we run before quoting any project, including our own.
Speed is one reading per site, taken from one place, so treat it as a signal rather than a ranking. The other eight checks read the page itself and do not move between readings. No agency is named here or in the data.
Can I use this data?
Yes. One row per site, nine checks each, names and addresses removed, under CC BY 4.0: reuse it with a credit and a link to this page. Local news, business associations and chambers of commerce are welcome to quote the figures.
Is your site in this report?