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How much does a Shopify store cost?

Answer five questions about the store you want and this puts your build in one of our four fixed CAD brackets — the same brackets we quote from on a call.

Four fixed CAD brackets

$999 to $9,900+

The same figures as the published price list.

Answer five questions

Product count drives the build more than almost anything else, because every product needs images, options, inventory rules and a place in the navigation. Twenty products is an afternoon of setup; two thousand is a data project with a spreadsheet import and a naming convention behind it.

A tuned theme means we start from a Shopify theme and make it yours with type, colour, spacing and photography. A custom design means the layout itself is drawn for your products, which is slower and is what makes a store stop looking like every other store on the platform.

A migration adds work that has nothing to do with design: exporting products, customers and orders, keeping URLs alive so you do not lose the rankings you already have, and checking that every redirect actually lands. A brand new store skips all of it.

Accounting, shipping rates, a point-of-sale system, a subscription app, an ERP — each connection is a separate thing to configure and test, and each one is a place where an order can go missing if nobody checks it.

Product photography and product copy are the two things that most often hold a launch. If you have both ready, the build moves at the speed of the build. If we are writing and shooting, that is real work and it belongs in the price rather than in a surprise later.

Answer the questions above and your bracket appears here.

With JavaScript off, the four brackets are listed in full in the table below; the lowest is the answer for the smallest brief and the highest for the largest.

The price list

What are the four CAD brackets this tool uses?

These are the same figures as the published price list, read from the same file that renders it. A fixed price is confirmed in writing before any work begins.

The row your answers land in is marked as you change them.

DevShutter web development brackets, in Canadian dollars. Billing is always CAD.
BracketPrice (CAD)What it buys
Starter $999 A polished, single-purpose site to plant your flag online — fast and affordably.
Launch $2,400 A sharp, fast site to get you online and converting.
Growth $4,900 The sweet spot — a bigger site built to scale with you.
Signature $9,900+ A one-off flagship build with everything turned on.

What the calculator is actually doing

This tool does not guess a number. It scores the five answers above and puts the result in one of four fixed CAD brackets, because a bracket is the most honest answer anyone can give you before they have seen your products and your current store. Every question adds points: a bigger catalogue adds more than a smaller one, a full custom design adds more than a tuned theme, a migration from a custom platform adds more than a brand new store. The points are added up and the total falls into one of four bands.

The brackets themselves are not invented for this page. They are the same Web Development prices published on our price list, read straight out of the same file that renders it, so a price we change there changes here on the same deploy. If the two ever disagreed, one of them would be lying to you, and we would rather remove the tool than let that happen.

Why a bracket and not an exact quote

An exact figure from a form is a figure someone has to walk back later. The things that move a Shopify build most — the state of your product data, whether your photography is usable, how many of your old URLs need to keep working — are things we can only see by looking. So the tool gives you the bracket, and the bracket is real: we quote a fixed price in writing before any work starts, and after a refundable booking you see a basic build of your own site inside 48 hours.

That is also why there is no email gate in front of this. You can use it, write the bracket down, and take it to another studio to compare. We would rather be the page that told you the truth for free than the page that held a number hostage.

What each bracket buys on Shopify

The lowest bracket is a single-purpose storefront on a tuned theme — the right answer for a small catalogue that needs to be online and taking orders quickly. The second is a custom-designed store of a handful of templates. The third is where most real stores land: a bigger catalogue, a content management setup you can run yourself, and the interaction work that makes browsing feel deliberate. The top bracket is a flagship build with everything switched on, and it is a floor rather than a ceiling because at that size the brief genuinely varies.

Whichever bracket you land in, maintenance is quoted separately and stated up front. A store is not a thing you buy once; it is a thing that needs patching, monitoring and the occasional new section, and pretending otherwise is how sites rot.

What a Shopify website costs in Canada

A Shopify website is three costs stacked on top of each other, and most of the confusion in quotes comes from collapsing them into one number. There is the build, which is paid once. There is the Shopify plan, which is monthly. And there are the apps, which are also monthly and add up faster than anybody expects.

Only the first of those three is what a studio quotes you, and it is the one that swings. A templated launch on a tuned theme sits at the bottom of our published brackets. A store with a real catalogue, a custom design and a migration behind it sits near the top. The calculator above puts your brief in one of the four, and the same four figures are on the price list.

The four things that actually move the price

Four levers explain almost the whole gap between two quotes for what sounds like the same store. How many products there are, because every one needs images, options and a place in the navigation. Whether the design starts from a theme or from nothing. How many outside systems have to connect. And whether anything is being migrated from an existing store.

Those four are also the questions the calculator asks, in that order, because they are the ones we would ask on a call. If a quote you are holding sits a bracket above what your answers suggest, ask which of the four is responsible. A studio that has built Shopify stores before will name one in a sentence.

The costs a Shopify quote will not mention

The build price is one slice of what a Shopify store costs to own, and several of the rest arrive whether or not anybody names them. The monthly plan. The apps. A premium theme licence. Payment processing on every order. Product photography that is good enough to sell with. Content somebody has to write.

None of those is hidden in the sense of being deliberately concealed; they are simply outside what a build quote covers, so a budget built from the quote alone is short by all of them. Add them up for a full year before you compare two studios, because the cheaper build is not always the cheaper store.

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